Top 20 Social Listening Tools For Effective Business Growth

Social listening tools enable brands to carry out social listening.

Short and simple.

Social listening is a process in which organizations can monitor online conversations.

Partly to understand what their customers or potential leads are saying about their brand.

And also about their competitors and industry.

Organizations and brands can use social listening platforms for multiple purposes, including:

• Developing insights into the pain points of the customers.
• Understanding their interests.
• Responding to the queries and complaints of the customers or leads.
• Getting feedback on the differentiating aspects concerning competition.

Sadly, these online conversations happen on various social media platforms.

Meaning different sources from which you can gain information and track social media mention.

You bet this would be challenging to monitor without the help of social media listening tools.